Samsung 55" DU7000 4K Smart TV (2024)

Genuine 4K entertainment featuring Crystal Processor technology and comprehensive smart streaming capabilities
Condition: New

Note that the price and availability are subject to change without prior notice

Samsung 55" DU7000 4K Smart TV delivers genuine 4K entertainment through the Crystal Processor 4K and PurColor technology at KSh 54,000, now available at Mascom International, Old Mutual Building, First Floor Room 5, Kimathi Street, Nairobi. This 2024 model addresses the entertainment needs of Kenya's families, movie enthusiasts, and sports fans who require crisp 4K resolution, reliable smart features, and quality sound for streaming Netflix, watching sports broadcasts, gaming sessions, and family movie nights without the inflated pricing of premium TV lines. The Samsung 55" DU7000 features 4K upscaling technology that transforms standard content to near-4K quality, Motion Xcelerator for smooth sports and action scenes, plus the Tizen smart platform providing direct access to all major streaming services throughout Kenya's expanding digital entertainment landscape.

Samsung 55" DU7000 represents Samsung's approach to making 4K television accessible without compromising essential viewing features that matter for daily entertainment. The 55-inch LED display with 3840 x 2160 resolution delivers four times the detail of Full HD, while HDR10+ support brings out details in both dark and bright scenes during movie viewing throughout Nairobi's varied lighting conditions. With 20W stereo speakers featuring Q-Symphony technology for soundbar pairing and Adaptive Sound that adjusts audio based on content type, this TV handles everything from quiet dialogue in dramas to intense action sequences in blockbuster movies that Kenya's entertainment enthusiasts encounter daily. The Crystal Processor 4K automatically analyzes and enhances color, contrast, and detail in every frame, ensuring content looks its best whether streaming from Netflix, watching local broadcasts, or gaming with family members.

Samsung 55" DU7000 establishes practical standards for home entertainment by proving that 4K viewing quality doesn't require premium pricing or complicated setup procedures. The Tizen operating system provides straightforward access to Netflix, Amazon Prime Video, Disney+, YouTube, and other streaming platforms through a single interface that family members can navigate easily. The three HDMI 2.1 ports support 4K content at 60Hz, connecting gaming consoles, streaming devices, Blu-ray players, and cable boxes without switching between inputs constantly. At Mascom International, we're seeing strong interest from families upgrading from older TVs, first-time 4K buyers, apartment dwellers needing quality displays, and budget-conscious consumers who want genuine Samsung quality - this TV delivers exactly what daily viewing requires while maintaining reliability. Experience the 4K picture quality, test the Tizen interface, explore the smart features firsthand at our Nairobi showroom, now in stock, or take advantage of our secure countrywide delivery service with payment-on-arrival anywhere in Kenya.

What makes the Samsung DU7000 different from cheaper TV options available in Kenya?

Samsung 55" DU7000 distinguishes itself through genuine Samsung manufacturing quality, the Crystal Processor 4K that actively enhances picture quality rather than just displaying content, and the comprehensive Tizen smart platform that receives regular updates for new streaming services and security improvements. Unlike generic brands common in Kenya's electronics market, Samsung provides 24-month manufacturer warranty coverage with service centers across the country, ensuring long-term reliability for your investment. The PurColor technology expands the color range beyond what budget TVs can reproduce, creating more natural skin tones, richer landscapes, and accurate color representation during movie viewing and sports broadcasts. The 4K upscaling feature actively improves lower-resolution content from cable TV, older movies, and standard broadcasts to approach 4K quality - budget brands simply stretch the picture without intelligent enhancement. Motion Xcelerator technology analyzes content and adds intermediate frames for smoother motion during sports action, action movies, and gaming sessions where cheaper TVs show judder and blur throughout fast-paced scenes common in Premier League matches and Hollywood blockbusters.

How does the Crystal Processor 4K improve picture quality for everyday viewing?

The Crystal Processor 4K continuously analyzes incoming content and applies frame-by-frame enhancements to color accuracy, contrast levels, and detail sharpness through computational processing that operates in real-time. This processor recognizes content type - whether watching a nature documentary, sports broadcast, dark movie scene, or animated content - and applies appropriate optimization to maximize visual impact for each scenario. The upscaling capability examines lower-resolution content pixel by pixel and intelligently fills in missing information to approach native 4K resolution, making standard cable TV, older movies, and 1080p streaming content look substantially better than direct display without processing. For Kenya's mixed content environment where viewers watch everything from high-quality Netflix streams to standard cable broadcasts, this processing ensures consistently good picture quality regardless of source material. The processor manages contrast enhancement to bring out shadow detail in dark scenes without washing out bright areas, creating better depth perception during evening movie viewing throughout Nairobi's homes. Users report noticeable improvements when watching standard TV channels, with sharper text on news tickers, clearer faces during talk shows, and more detailed backgrounds during sports broadcasts compared to non-processed display on budget televisions throughout Kenya's entertainment sector.

What streaming services and smart features does the Tizen platform provide?

The Tizen operating system provides direct access to Netflix, Amazon Prime Video, Disney+, Apple TV+, YouTube, Showmax, and other major streaming platforms through dedicated apps that launch directly from the home screen without external devices. The Universal Guide feature consolidates content recommendations across all installed streaming services into a single browsing interface, helping viewers discover shows and movies without switching between multiple apps during content selection. Samsung Gaming Hub provides cloud gaming access to Xbox Game Pass, NVIDIA GeForce NOW, and other gaming services without requiring console hardware, enabling casual gaming through existing internet connections throughout Kenya's urban areas. SmartThings integration allows TV control of compatible smart home devices including lights, thermostats, and security cameras from the television interface during regular viewing sessions. Built-in voice assistants including Bixby, Amazon Alexa, and Google Assistant enable voice commands for content search, volume adjustment, and smart home control without reaching for the remote control. The Samsung Daily+ feature provides personalized content recommendations, news updates, weather information, and quick access to frequently used apps based on viewing patterns. For Kenya's growing streaming audience, this platform eliminates the need for external streaming boxes, reduces remote control clutter, and simplifies content access for all family members regardless of technical expertise.

How does the 55-inch screen size and 4K resolution enhance viewing experiences?

The 55-inch diagonal measurement provides comfortable viewing from typical living room distances of 2-3 meters, creating an engaging experience without overwhelming smaller Kenyan apartment spaces. The 3840 x 2160 pixel resolution delivers four times the detail of Full HD displays, with individual pixels invisible at normal viewing distances creating smooth images without the pixel structure visible on lower-resolution screens. For Netflix 4K content, nature documentaries, and blockbuster movies mastered in 4K, this display resolution shows fine texture in clothing, individual leaves in forest scenes, and distant details in landscape shots that disappear on 1080p displays. The increased pixel density improves text readability for on-screen menus, streaming service interfaces, and YouTube video titles, reducing eye strain during extended viewing sessions throughout daily entertainment routines. Sports broadcasts benefit from the resolution and screen size combination, with clear player identification across the field, readable scoreboard text, and detailed action visibility during Premier League matches and international competitions popular throughout Kenya. For gaming on PlayStation 5 or Xbox Series X consoles, the 4K resolution at 55 inches creates engaging gameplay environments with clear interface elements, detailed textures, and smooth character animations during family gaming sessions common in Nairobi's households.

What audio capabilities does the TV provide for movies and music?

The 20W stereo speaker system with 2-channel configuration delivers clear dialogue, balanced music reproduction, and adequate volume levels for typical living room viewing environments throughout Kenya's homes. Adaptive Sound technology analyzes content in real-time and adjusts audio characteristics based on what's playing - boosting dialogue clarity during quiet conversations, expanding dynamic range during action sequences, and optimizing music playback during concert videos. Q-Symphony technology enables simultaneous audio output from both TV speakers and compatible Samsung soundbars, creating expanded soundstage and better surround effects without muting the built-in speakers during movie viewing sessions. The OTS Lite (Object Tracking Sound) feature creates basic directional audio that follows on-screen action from left to right across the display, improving immersion during sports broadcasts and action movies. For Kenyan viewers watching everything from news programs requiring clear speech to Nollywood movies with musical soundtracks, the audio system handles varied content without requiring immediate soundbar investment. The eARC (Enhanced Audio Return Channel) support through HDMI connections allows pass-through of high-quality audio formats to external sound systems for viewers who later upgrade their audio setup. Users report satisfactory audio performance for daily TV watching, streaming music through YouTube, and casual movie viewing, with dialogue remaining intelligible and effects providing adequate impact during entertainment sessions throughout typical apartment and home environments.

How does HDR10+ support improve picture quality during varied content?

HDR10+ (High Dynamic Range) expands the range between darkest blacks and brightest whites beyond what standard dynamic range content can display, revealing details previously lost in shadows or blown out in highlights. This technology uses dynamic metadata that adjusts brightness levels scene by scene throughout movies and shows, rather than applying static settings across entire programs like basic HDR implementations. For streaming Netflix and Amazon Prime Video content mastered in HDR10+, viewers see improved detail in dark scenes like nighttime exterior shots, basement interiors, and dimly lit rooms where standard content shows only murky shadows. Bright scenes including sunshine, explosions, and fire effects display more nuanced highlight detail without the overexposed appearance common on non-HDR displays throughout Kenya's varied ambient lighting conditions. The Mega Contrast feature works alongside HDR to dynamically adjust backlight intensity based on scene content, creating deeper blacks during dark scenes without affecting overall brightness during bright scenes. For Kenya's entertainment environment where viewers watch content ranging from bright daytime soap operas to dark thriller movies, HDR capability ensures details remain visible regardless of scene lighting throughout the varied content common on Kenyan streaming platforms and broadcasts.

What connectivity options does the Samsung DU7000 provide for devices and networks?

The three HDMI 2.1 ports support 4K content at 60Hz frame rates, accommodating gaming consoles, streaming devices, Blu-ray players, and cable boxes with a single USB-A port providing access to external storage drives for photo viewing and video playback. Wi-Fi 5 (802.11ac) wireless connectivity provides stable streaming for 4K content on typical Kenyan home internet connections, while Ethernet port enables wired connections for maximum stability during extended streaming sessions. Bluetooth 5.2 support allows wireless connection of headphones for private listening, external speakers for audio enhancement, and compatible smartphones for audio streaming during music playback throughout daily household use. The eARC and ARC (Audio Return Channel) support through HDMI enables simplified soundbar connection with single-cable audio return, reducing cable clutter and simplifying setup for viewers upgrading audio systems. Auto Low Latency Mode (ALLM) automatically detects gaming console connections and reduces input lag for responsive gameplay without manual picture mode switching during gaming sessions with PlayStation or Xbox consoles. Digital broadcasting support includes DVB-T2 and DVB-C tuners for free-to-air channels and cable service compatibility throughout Kenya's broadcast infrastructure. For modern Kenyan households with multiple entertainment devices, these connections accommodate varied setups from basic cable TV viewing to comprehensive gaming and streaming systems without constant cable swapping or complicated configurations.

Does the Samsung DU7000 support gaming features for PlayStation and Xbox consoles?

The Auto Low Latency Mode (ALLM) automatically detects when gaming consoles connect and switches to Game Mode, reducing input lag from typical TV processing delays to lower latency suitable for responsive gameplay. This automatic switching eliminates the need for manual mode changes when starting gaming sessions, allowing smooth transitions from watching movies to playing games throughout family entertainment routines. The 50Hz native refresh rate handles console gaming at standard 30fps and 60fps frame rates without screen tearing or stuttering during gameplay on PlayStation 5, PlayStation 4, Xbox Series X, and Xbox Series S consoles throughout casual and regular gaming sessions. Variable Refresh Rate (VRR) support synchronizes TV refresh rates with console frame output, eliminating screen tearing during games where frame rates fluctuate between action-heavy and calm sequences. The Samsung Gaming Hub provides cloud gaming access without console hardware required, enabling Xbox Game Pass streaming, NVIDIA GeForce NOW, and other cloud gaming services through existing internet connections for casual gaming throughout Kenya's urban areas. For families with gaming consoles or cloud gaming interest, this TV provides adequate gaming performance without the premium pricing of dedicated gaming monitors or high-refresh displays. Users report satisfactory gaming experiences with popular titles including FIFA, Call of Duty, Fortnite, and Gran Turismo, with responsive controls and clear visual feedback during casual gaming sessions common in Nairobi's households and family entertainment spaces.

How does the TV's energy efficiency affect electricity costs in Kenya?

The ENERGY STAR certification indicates this television meets international energy efficiency standards, consuming less electricity during operation compared to non-certified models throughout daily viewing hours. AI Energy Mode monitors ambient lighting conditions and adjusts screen brightness automatically, reducing power consumption during daytime viewing when ambient light levels are high and full brightness isn't necessary. The automatic brightness adjustment analyzes scene-by-scene content brightness and subtly reduces backlight levels where possible without visible impact on viewing experience, cutting electricity consumption during extended streaming sessions. Smart sensor technology detects when viewers leave the room and automatically dims or powers down the display after preset intervals, preventing unnecessary electricity consumption during breaks in viewing throughout typical household usage patterns. For Kenya's electricity pricing environment where consumption management matters for monthly bills, these efficiency features contribute to lower operating costs compared to older televisions and non-certified models. The 125W maximum power consumption represents moderate electricity usage for a 55-inch 4K television, with typical viewing scenarios consuming substantially less during standard cable TV watching and streaming content playback. Users report manageable electricity costs during regular daily viewing, with AI Energy Mode providing noticeable consumption reduction visible on Kenya Power monthly statements compared to previous television ownership throughout Nairobi's residential areas.

What voice control capabilities does the TV provide for hands-free operation?

Built-in support for Bixby, Amazon Alexa, and Google Assistant enables voice commands for content search, volume adjustment, input switching, and smart home control without reaching for the remote control during viewing sessions. Viewers can say "Find action movies on Netflix," "Increase volume," "Switch to HDMI 2," or "Turn off TV" through voice commands processed by the chosen assistant platform throughout daily entertainment routines. The voice control integration works with smartphone assistants, allowing remote commands from anywhere in the home through existing Amazon Echo devices, Google Home speakers, or Samsung Galaxy smartphones throughout Kenya's increasingly smart home environments. For content discovery, voice search provides faster access to specific shows, movies, actors, or genres compared to on-screen keyboard typing during streaming service browsing throughout family viewing sessions. Smart home integration through voice commands allows control of compatible lights, thermostats, security cameras, and other SmartThings devices directly from the TV interface during regular viewing without separate control apps. The Bixby Voice Ready feature enables basic voice commands through the remote control's built-in microphone, requiring no additional hardware purchases for voice control implementation throughout typical Kenyan household setups. For households with elderly family members or viewers who find traditional navigation cumbersome, voice control simplifies TV operation and reduces barriers to entertainment access throughout multi-generational homes common in Kenya's family structures.

Do you deliver the Samsung 55" DU7000 throughout Kenya?

We provide comprehensive countrywide delivery service with secure payment on delivery throughout Kenya's major cities, towns, and rural areas. Order by phone at 0708852521 or through our website, and receive your Samsung 55" DU7000 anywhere in Kenya without any upfront payment requirements. Delivery typically takes 1 business day to Nairobi, Mombasa, Kisumu, Nakuru, and Eldoret, with 2-3 days for more distant locations throughout Kenya's diverse geography. This trusted payment-on-delivery system eliminates concerns about online payment security while allowing you to inspect the television, verify the sealed factory packaging, confirm model accuracy, and test basic functionality before completing your purchase. We provide delivery tracking information so you know exactly when to expect your new television, with professional delivery personnel who handle installation guidance and connection assistance during setup at your home. Same-day delivery is available within Nairobi CBD and surrounding areas for orders placed before noon, ensuring quick access to your new entertainment system throughout the capital region. All televisions ship in original Samsung packaging with full manufacturer warranty documentation, genuine accessories including remote control and power cable, plus setup instructions for immediate use throughout your home entertainment space.

Technical Specifications

Display Features

  • Screen Size: 55-inch diagonal measurement provides comfortable viewing from typical living room distances
  • Resolution: 4K UHD (3840 x 2160 pixels) delivers four times the detail of Full HD displays
  • Panel Type: LED display with direct backlighting for consistent brightness across the screen
  • Refresh Rate: 50Hz native refresh rate handles standard content and console gaming adequately
  • HDR Support: HDR10+ with dynamic metadata adjusts brightness scene-by-scene during movies
  • Color Technology: PurColor expands color range for more natural and accurate color reproduction
  • Contrast: Mega Contrast with UHD Dimming enhances depth perception during varied content
  • Processing: Crystal Processor 4K analyzes and enhances color, contrast, and detail frame-by-frame

Picture Enhancement Technology

  • 4K Upscaling: Intelligently converts lower-resolution content to approach 4K quality
  • Motion Xcelerator: Adds intermediate frames for smoother motion during sports and action scenes
  • Contrast Enhancer: Brings out detail in both dark and bright areas of each frame
  • Filmmaker Mode: Displays movies as directors intended with accurate color and motion settings
  • UHD Dimming: Analyzes screen sections independently for improved contrast and black levels

Audio Features

  • Speaker Output: 20W total power through 2-channel stereo speaker configuration
  • Audio Technology: OTS Lite creates basic directional sound tracking on-screen action
  • Q-Symphony: Enables simultaneous operation of TV speakers and compatible Samsung soundbars
  • Adaptive Sound: Analyzes content type and adjusts audio characteristics automatically
  • Audio Formats: Supports common audio formats including Dolby Digital for streaming content

Smart TV Platform

  • Operating System: Tizen Smart TV platform with regular updates and security patches
  • Streaming Apps: Netflix, Amazon Prime Video, Disney+, YouTube, Showmax, and others pre-installed
  • Gaming Hub: Samsung Gaming Hub provides cloud gaming access without console required
  • Voice Assistants: Bixby, Amazon Alexa, and Google Assistant support for voice control
  • Universal Guide: Consolidates content recommendations across all streaming services
  • SmartThings: Controls compatible smart home devices through TV interface
  • Web Browser: Built-in browser for general internet access during viewing sessions
  • Screen Mirroring: Wireless display from smartphones and tablets through built-in functionality

Gaming Features

  • Auto Low Latency Mode (ALLM): Automatically reduces input lag when gaming consoles connect
  • Variable Refresh Rate (VRR): Synchronizes display refresh with console frame output
  • HGiG (HDR Gaming Interest Group): Optimizes HDR settings specifically for gaming content
  • Game Mode: Dedicated picture mode optimizes settings for responsive gameplay
  • Cloud Gaming: Access to Xbox Game Pass, GeForce NOW, and other streaming gaming services

Connectivity Options

  • HDMI Ports: 3 x HDMI 2.1 supporting 4K content at 60Hz frame rates
  • USB Ports: 1 x USB-A for external storage drives and photo/video playback
  • Audio Return: eARC and ARC support through HDMI for simplified soundbar connections
  • Network: Wi-Fi 5 (802.11ac) wireless and Ethernet LAN port for wired connections
  • Bluetooth: Bluetooth 5.2 for wireless headphones, speakers, and smartphone connections
  • Antenna: RF input for free-to-air and cable TV service connections
  • Digital Broadcasting: DVB-T2 and DVB-C tuners for Kenya's broadcast standards
  • HDMI-CEC: Anynet+ support for simplified multi-device control through single remote

Design and Build

  • Design Style: Slim Look design with minimalist aesthetics fits modern homes
  • Bezel: 3 bezel-less design maximizes screen area and reduces visual distractions
  • Front Color: Black finish complements varied interior décor throughout Kenya's homes
  • Stand Type: Flat feet design with adjustable width positioning for different furniture
  • Stand Color: Black stand matches TV body for cohesive appearance
  • VESA Mount: 200 x 200mm VESA pattern supports standard wall mount brackets

Physical Dimensions

  • With Stand: 1234.1mm width x 758.0mm height x 237mm depth
  • Without Stand: 1234.1mm width x 710.8mm height x 60.3mm depth
  • Stand Base: Adjustable width from 253.2mm minimum to 824.6mm maximum
  • Weight with Stand: 11.1kg enables safe two-person installation
  • Weight without Stand: 10.7kg for wall mounting installations

Power and Energy

  • Power Supply: AC 220-240V 50/60Hz matches Kenya's electrical standards
  • Maximum Consumption: 125W during peak brightness and demanding content
  • Energy Features: AI Energy Mode reduces consumption based on ambient light and content
  • Auto Power Off: Configurable automatic shutdown during periods of inactivity
  • ENERGY STAR: Certified for meeting international energy efficiency standards

Package Contents

  1. Samsung 55" DU7000 Crystal UHD 4K Smart TV (2024 model)
  2. TM2240A Bluetooth remote control with voice command button
  3. Power cable compatible with Kenya's electrical outlets
  4. User manual with setup instructions and feature explanations
  5. Quick start guide for immediate installation and configuration
  6. Warranty documentation covering 24 months manufacturer support

24 Months Warranty

Available at Mascom International - your trusted electronics partner in Nairobi's central business district. Experience the 4K picture quality, test the Tizen smart platform, explore the voice control features, and evaluate the display performance firsthand at our showroom located at Old Mutual Building, First Floor Room 5, Kimathi Street, or benefit from our secure countrywide delivery service with payment on arrival anywhere in Kenya. Every Samsung television includes complete 24-month manufacturer warranty, genuine Samsung accessories including remote control and power cable, professional delivery and basic setup guidance, plus expert advice on streaming service configuration and smart home integration for your complete entertainment satisfaction throughout your viewing experience.

Disclaimer: We can not guarantee that the information on this product is 100% correct


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