TCL 43" S5400 FHD Smart TV (2023) | Google TV | HDR10 | Dolby Audio

Modern entertainment technology featuring metallic bezel-less design and voice-controlled Google TV platform
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Note that the price and availability are subject to change without prior notice



TCL 43" S5400 FHD Smart TV delivers complete home entertainment through Full HD resolution and Google TV platform at KSh 28,000, now available at Mascom International, Old Mutual Building, First Floor Room 4, Kimathi Street, Nairobi. This modern television addresses the entertainment needs of Kenya's families, streaming enthusiasts, and smart home adopters who require reliable daily viewing, seamless app access, extensive content libraries, and voice control functionality without complicated setup procedures during movie nights and family entertainment sessions. The TCL 43" S5400 FHD Smart TV features metallic bezel-less design with Full HD 1920x1080 resolution, Google Assistant voice control, Chromecast built-in streaming, plus Dolby Audio enhancement delivering clear sound quality for comfortable viewing throughout Kenya's diverse household entertainment environments.

TCL 43" S5400 FHD Smart TV represents TCL's dedication to providing accessible smart television technology in a refined design that fits comfortably in both family and professional viewing environments. The 43-inch Full HD display with 1920x1080 pixel resolution ensures sharp text clarity and detailed image viewing during daily television consumption, while HDR10 technology enhances brightness and color contrast for improved visual quality during movie watching and streaming sessions throughout Nairobi's entertainment centers and family homes. With 16GB internal storage and 1.5GB RAM handling simultaneous app operation, content streaming, voice commands, and background processes, this television manages modern entertainment workflows that Kenya's streaming users and smart home enthusiasts encounter daily. The ARM Cortex-A55 quad-core processor with 1100 MHz frequency handles Google TV interface navigation, 4K video streaming, app switching, and voice recognition efficiently throughout extended viewing sessions.

TCL 43" S5400 FHD Smart TV establishes new standards for affordable smart television by proving that Google TV technology can coexist with reliable performance and accessible pricing. The metallic bezel-less design maximizes screen viewing area while maintaining modern appearance that complements contemporary home decoration throughout Kenya's modern households. The comprehensive Google TV platform provides access to 700,000+ movies and shows through Netflix, YouTube, Disney+, and other streaming services that modern families require for daily entertainment. At Mascom International, we're witnessing tremendous enthusiasm from families, streaming enthusiasts, smart home adopters, and entertainment seekers who need reliable television technology and comprehensive streaming access - this television exceeds expectations while delivering genuine smart TV capability. Experience the Full HD display quality, test the Google Assistant voice control, and explore the Dolby Audio enhancement firsthand at our Nairobi shop, now in stock, or take advantage of our secure countrywide delivery service with payment-on-arrival anywhere in Kenya.

What makes this TCL 43" S5400 different from standard televisions available in Kenya?

TCL 43" S5400 FHD Smart TV distinguishes itself through Google TV platform integration - providing direct access to streaming services, voice search capability, and personalized content recommendations that transform television viewing into modern entertainment experience. Unlike basic televisions with limited connectivity, this smart TV configuration provides substantial viewing advantages for streaming content, accessing entertainment apps, voice-controlled navigation, and smartphone content sharing scenarios. The metallic bezel-less design maximizes 43-inch viewing area while maintaining modern appearance that fits contemporary Kenyan homes, providing visual advantages compared to traditional televisions with thick bezels and outdated designs. The Full HD 1920x1080 resolution with HDR10 support delivers twice the picture detail compared to standard HD displays, providing enhanced visual clarity for movie watching, sports viewing, news consumption, and educational content throughout Kenya's diverse viewing environments. The Dolby Audio technology with dedicated speakers maintains clear sound quality during family viewing sessions without the audio limitations common in basic televisions throughout Kenya's varied acoustic room conditions.

How does the Google TV platform enhance daily entertainment experience?

The Google TV platform delivers comprehensive entertainment access through integration with popular streaming services including Netflix, YouTube, Disney+, Amazon Prime Video, and Showmax that Kenyan viewers access daily for movies, series, documentaries, and educational content. This Android-based system with quad-core ARM Cortex-A55 processor handles smooth interface navigation, quick app launching, content search functionality, and voice command processing during intensive daily entertainment workflows. The Google Assistant integration enables voice search for specific movies, weather information, sports scores, news updates, and smart home device control throughout convenient hands-free operation that content viewers appreciate. For families managing multiple entertainment preferences, the personalized recommendations analyze viewing history and suggest relevant content across subscriptions, reducing time spent searching for suitable movies and shows. Users report finding new content 40% faster compared to traditional channel browsing, access to international content libraries, and seamless smartphone content sharing through built-in Chromecast functionality throughout daily entertainment consumption patterns common in Kenya's modern households.

What can I expect from the Full HD display and HDR10 technology?

The 43-inch Full HD display with 1920x1080 pixel resolution delivers sharp image quality through detailed picture clarity, accurate text rendering, and smooth motion handling during movie watching, sports viewing, and educational content consumption. This display resolution provides twice the detail compared to standard HD televisions, ensuring clear visibility of subtitles, interface elements, and fine image details throughout extended viewing sessions. The HDR10 (High Dynamic Range) technology enhances visual experience through improved brightness levels, deeper shadow detail, and expanded color range that makes movies, nature documentaries, and sports content appear more lifelike and engaging. The VA panel technology with 178-degree viewing angle provides consistent picture quality from different seating positions throughout family rooms, ensuring comfortable viewing for multiple family members during shared entertainment sessions. For content creators and professional viewers, this display provides accurate color reproduction for video content review, social media viewing, and business presentation display throughout Kenya's professional and creative environments.

How does the Dolby Audio system improve home entertainment sound quality?

The Dolby Audio decoder technology with dual 16W speakers optimizes sound quality delivery through enhanced audio processing, clear dialogue reproduction, and balanced frequency response during movie watching, music streaming, and television content consumption. This audio system handles various content types including action movies with dynamic sound effects, music videos with complex audio layers, news programs with clear speech, and educational content requiring precise dialogue reproduction. The multiple sound modes including Standard, Movie, Voice, Dynamic, Music, Game, and Sports provide customized audio settings based on content type and viewing preferences throughout diverse entertainment scenarios. Unlike televisions with basic audio systems that struggle during loud action scenes or quiet dialogue moments, this Dolby-enhanced configuration provides consistent audio quality across different content types and volume levels. Users report improved dialogue clarity in movies, better music reproduction during streaming, and enhanced sound effects during gaming sessions throughout daily entertainment consumption that modern Kenyan households require.

What connectivity and smart features enhance daily television usage?

The TCL 43" S5400 provides comprehensive connectivity through 2 HDMI ports, 1 USB port, WiFi wireless internet, Bluetooth 5.0, and ethernet connection enabling flexible device integration with gaming consoles, sound systems, streaming devices, and external storage throughout modern entertainment setups. The built-in Chromecast functionality allows seamless content sharing from smartphones, tablets, and laptops directly to the television screen without additional hardware requirements during family content sharing and business presentation scenarios. Google Assistant voice control enables hands-free television operation including content search, volume adjustment, channel selection, and smart home device control through natural speech commands throughout convenient daily operation. For families with children, the Kids Mode provides filtered content access with parental controls, viewing time limits, and age-appropriate content selection ensuring safe entertainment consumption. The 16GB internal storage accommodates app installation, content buffering, and system operation while 1.5GB RAM ensures smooth multitasking between streaming applications, voice commands, and interface navigation throughout intensive daily television usage common in Kenya's connected households.

Technical Specifications

Display Technology

  • Screen Size: 43-inch VA panel delivers wide viewing angles and consistent picture quality for family entertainment
  • Resolution: Full HD 1920x1080 pixels provides sharp detail for movies, sports, and educational content viewing
  • HDR Support: HDR10 technology enhances brightness and color contrast for improved visual experience
  • Brightness: 250 nits ensures adequate visibility in typical living room lighting conditions
  • Viewing Angle: 178-degree wide angle maintains picture quality from different seating positions
  • Refresh Rate: 60Hz standard rate handles most content types smoothly including movies and television shows
  • Contrast Ratio: 5000:1 provides good differentiation between bright and dark scene elements

Smart TV Platform

  • Operating System: Google TV (Android 11) provides access to streaming services and entertainment apps
  • Processor: ARM Cortex-A55 quad-core 1100 MHz handles interface navigation and content streaming efficiently
  • Memory: 1.5GB RAM ensures smooth app switching and multitasking during daily entertainment usage
  • Storage: 16GB internal storage accommodates app installation and system operation requirements
  • Voice Control: Google Assistant integration enables hands-free television operation and smart home control
  • Content Access: 700,000+ movies and shows through Netflix, YouTube, Disney+, and other streaming platforms
  • Built-in Features: Chromecast functionality for smartphone content sharing and screen mirroring

Audio System

  • Speaker Configuration: Dual speakers with 16W total audio output provide clear sound for daily viewing
  • Audio Technology: Dolby Audio decoder enhances sound quality across different content types
  • Sound Modes: Multiple audio settings including Movie, Music, Voice, Sports, and Game for content optimization
  • Audio Connectivity: Supports external sound systems through HDMI ARC, optical, and analog connections
  • Audio Formats: Supports common audio standards including MP3, AAC, and DTS for versatile content playback

Connectivity Options

  • HDMI Ports: 2 HDMI inputs support gaming consoles, streaming devices, and external media players
  • USB Connection: 1 USB port enables external storage access and media file playback
  • Wireless: WiFi 802.11 b/g/n provides internet connectivity for streaming and smart features
  • Bluetooth: Version 5.0 supports wireless audio devices and smartphone connectivity
  • Ethernet: Wired internet connection option for stable streaming performance
  • TV Tuner: Built-in digital tuner supports DVB-T2/DVB-C/DVB-S2 for broadcast television reception

Design and Build

  • Design Style: Metallic bezel-less construction maximizes screen viewing area and provides modern appearance
  • Dimensions: 43-inch screen size suitable for medium-sized rooms and family entertainment areas
  • Weight: Approximately 8.5kg including stand for stable tabletop placement
  • Mount Compatibility: VESA mounting support for wall installation in various room configurations
  • Remote Control: Voice-enabled remote with Google Assistant button for convenient operation
  • Stand Design: Stable base provides secure tabletop placement on entertainment centers and TV stands

Smart Features

  • Kids Mode: Parental controls with content filtering and viewing time management for family safety
  • Personalization: Content recommendations based on viewing history and subscription preferences
  • Multi-Profile: Individual user profiles for personalized content suggestions and viewing preferences
  • Screen Mirroring: Wireless display sharing from smartphones and tablets through Chromecast integration
  • Voice Search: Natural language content discovery through Google Assistant voice commands
  • App Store: Google Play Store access for downloading additional entertainment and utility applications

Picture Enhancement

  • HDR Processing: High Dynamic Range technology improves contrast and color accuracy for enhanced viewing
  • Color Enhancement: Advanced color processing provides accurate and vibrant color reproduction
  • Motion Handling: Smooth motion processing reduces blur during sports and action content viewing
  • Picture Modes: Multiple display settings optimized for different content types and viewing preferences
  • Auto Adjustment: Intelligent picture optimization based on ambient lighting and content analysis

Environmental Specifications

  • Operating Temperature: 5°C to 35°C range accommodates Kenya's varied climate conditions
  • Humidity Range: 20% to 80% relative humidity for reliable operation in different environments
  • Power Consumption: Energy-efficient operation reduces electricity costs during daily usage
  • Altitude Operation: Tested for use up to 2000 meters elevation suitable for Kenya's highland locations
  • Standby Power: Low power consumption during standby mode for environmental responsibility

Package Contents

  1. TCL 43" S5400 FHD Smart TV with Google TV platform and voice control capability
  2. Voice-enabled remote control with Google Assistant button and full television operation
  3. Power cable with Kenya-compatible plug for direct connection to local power outlets
  4. User manual with setup instructions and feature explanations in multiple languages
  5. Wall mounting hardware for optional wall installation in various room configurations

12 Months Warranty

Available now at Mascom International - your trusted television technology specialist in Nairobi's central business district. Experience the Full HD picture quality, test the Google TV interface navigation, evaluate the Dolby Audio sound enhancement, and explore the voice control functionality firsthand at our shop located at Old Mutual Building, First Floor Room 4, Kimathi Street, or benefit from our secure countrywide delivery service with payment on arrival anywhere in Kenya. Every TCL 43" S5400 television includes 12 months comprehensive warranty, genuine TCL accessories including voice remote control, professional setup support, and expert guidance on streaming service configuration for your complete home entertainment satisfaction and family viewing enhancement.


Disclaimer: We can not guarantee that the information on this product is 100% correct


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